Tag: Who What Wear

Reese Witherspoon Can't Stop Wearing Sneakers From This Under-the-Radar Brand

Believe it or not, there’s a world of cool and functional sneakers awaiting you beyond the Nike and Adidas kingdoms. While these two powerhouses certainly have a stronghold in the market, there are lots of other brands to consider as well. If you happen to be on the hunt for some running shoes—or, you know, shoes […]

14 Black Thought Leaders Defining Cool-Girl Beauty Right Now

For black folks working in the fashion-and-beauty space, the disparities between ourselves and our non-black counterparts are blatant and troubling. We’re sitting front-row at high-profile fashion shows, watching only a handful of models who share our skin tones walk the runways. We’re receiving self-congratulatory press releases from prestige beauty brands touting extended foundation shade ranges, even though these […]

The Most Significant Colors to Wear on International Women's Day

With the Time’s Up and Me Too movements and the continuing fights for equal pay and healthcare rights for women, International Women’s Day this year will, without a doubt, hold more significance than ever. There are lots of ways to support the cause, e.g., donating time or money to Planned Parenthood, the ACLU, or Time’s […]

The Best Tummy-Control Shapewear to Invest In

There are areas that we would all like a bit of extra control on, whether it’s a bit of lift in the bust or the butt or a little added support in our hips and thigh area. And there’s certainly nothing wrong, either, with turning to a pair of Spanx or shaping shorts when in need of a […]

I Wore Almost Entirely Neutrals to NYC Last Week—See My 5 Outfits

If I had to pick one fashion motto to capture the current zeitgeist, it would be “less is more.” This certainly applies to the fashion industry’s growing awareness around sustainability and also to the “make-under” look that’s recently become popular. I took style cues from both when dressing for New York Fashion Week this season, […]

How to Get Saoirse Ronan's Glossy, Periwinkle Eye Look in 5 Steps or Fewer

Her makeup artists demoed on me at WWW HQ. Welcome to Five or Fewer, a new Who What Wear series that brings you the best A-list beauty looks in five (or fewer!) easy-to-follow steps. To break down each hair or makeup look, we invite the industry’s top beauty talent—such as Margot Robbie’s hairstylist—right into our Los Angeles office […]

I'm 54, and These Are the Trends I Will and Won't Wear

Melissa Meyers is a Los Angeles–based influencer with a focus on beauty, style, travel, and wellness. Her blog, The Glow Girl, aims to empower women to embrace the best version of themselves, age gracefully, and cultivate a glow from the inside out. She also happens to be 54 years old and has a penchant for […]

Gigi Hadid Wore Spring's Biggest Legging Trend to the Airport in Italy

If you think about it, it’s been a while since there’s been a new legging trend to hit the scene (unlike a few years ago, where everything from moto leggings to stirrup leggings to nude leggings was considered a trend). But alas, there seems to be a general consensus among celebrities lately that it’s time […]

4 Easy-Peasy Spring Makeup Looks to Boost Your Mood

Even though my wardrobe might not know it’s spring, my makeup drawer has been ready for months. To help get me through these final weeks of winter, I tapped celebrity makeup artist Mai Quynh and four stylish Who What Wear staffers to come up with our take on Ulta Beauty‘s spring moods (i.e., bold and daring; fresh and renewed; bright and dreamy; […]

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